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05
Blog


Hispanics and the importance of understanding our behavior as consumers
It is important to remember how representative Hispanics are in the United States, also how we behave, and the importance we have as an...
Carlos Llanas


A millennial cultural phenomenon
Did you face, last year, at the beginning of the pandemic, some difficulties to find and buy some products like Lysol or toilet paper? Or...
Carlos Llanas


Young generations and social media apps
Using different apps for communication and entertainment is the most common activity of the 21st century. The younger generations growing...
Carlos Llanas


Influencers, the new digital profession of this century?
In any social media platform such as Facebook, Instagram, Twitter, TikTok, YouTube, or any other, we will find popular people talking...
Carlos Llanas


Brands and social responsibility in social media
The generation gap between the different users of the most popular social media platforms globally is remarkable. Different generations...
Carlos Llanas


Live stream, the most popular entertainment way these days
Nowadays, everyone knows what a live stream is, from the little ones at home who have watched some live shows for kids on YouTube to...
Carlos Llanas


Customized ads. You choose!
Recently, there was a significant change in the digital marketing world, which concerns all advertisers and users. In particular, iOS...
Carlos Llanas


The human adaptation to the digital advertisements
Just before the internet spread into the world to keep the people with different cultures and languages connected, arose a massive...
Carlos Llanas


Content marketing creates relevance in the new normal
Due to the current situation, many of our activities have changed to adapt to the new normal; we started working from home, stopped going...
Carlos Llanas


The Super Bowl, a TV spot show with some sports included.
This annual event has become part of the general culture. Little by little it has caught the attention of even more people, fans or not...
Carlos Llanas


Different generations, one digital world
We spend a lot of our daily time in the digital world. There, we communicate, learn, spend some of our free time and even manage our...
Carlos Llanas


Spanglish, a fusion you should recognize
What is it? Who uses it? When is it used? Spanglish is a fusion of the English and Spanish language that many Hispanics who live in the...
Carlos Llanas


How do we Hispanics identify ourselves?
According to a study by ThinkNow released last July 2020, in order to know how distinct racial groups identify themselves in different...
Carlos Llanas

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