Essential mobile apps for digital marketing
It is often thought that mobile devices are merely a device for multimedia consumption. Although, they can also be a handy tool for...
.png)
05
Blog
Daniel González
Last Chance! FOMO Marketing
Did you see that video? Have you heard that song? Have you done that challenge? You may have heard these questions in meeting with...
Víctor Corona
Artificial intelligence, the trend of text-based image generators
The AI-powered image-from-text generator revolution is in full swing. Maybe you have received an ad inviting you to experience it...
Víctor Corona
How to deal with a crisis in Digital Marketing?
Digital marketing and advertising, in general, can be intimidating. The constant information overload and the immediacy of digital media...
Daniel González
Aesthetic categories and marketing
Digital marketing, like advertising in general, is more effective as better communication gives a more persuasive message. The...
Alberto Saltiel
Creative Process: Steal like an artist
When we think of creativity, maybe the first thing that comes to mind is art or artists, but creativity is not exclusive to art. Also,...
Alberto Saltiel
Digital Marketing for Beginners
(Or Helpful Tips for your Brand in a Digital World) By: Daniel Gonzáles Sandoval The digital world changes at a hyper-accelerated rate...
Alberto Saltiel
Tips For Glowing on TikTok
Staying up to date on TikTok with the latest sounds, filters, and trends has become crucial for any content creator. In the same way, for...
Alberto Saltiel
Human-Centric Marketing: empathy as an advertising tool
By Daniel González Sandoval I remember the final episode of Mad Men, that famous TV series about the world of advertising in which Don...
Alberto Saltiel
Storytelling: The importance of telling a story.
By Daniel González Sandoval It could say that Storytelling has existed practically since language has existed, that is, since humans have...
Alberto Saltiel
Micro and Nano influencers, perfect for brands
When developing a digital campaign that includes external factors such as influencers, identifying the right people to collaborate with...
Alberto Saltiel
TikTok and Digital Marketing
One of the most relevant trends due to its exponential growth in recent years is TikTok. This social network has surpassed the...
Alberto Saltiel
It’s easier to keep a lead than to generate new ones.
When considering customers' behavior concerning the product or service offered, it's essential to consider both types of profiles; those...
Alberto Saltiel
The 2022 consumer behavior
Commonly, to reach the right audience, a brand must identify behavioral patterns of those people with interest, or potential interest, in...
Alberto Saltiel
How the metaverse can influence digital marketing in the future
The metaverse is a scenario that has already begun, but it will continue developing even more in the near future until the point where...
Alberto Saltiel
The era of user power
One of the main advantages of the digital world is that users have the power to choose what to see, when to see it, and the way to do it,...
Alberto Saltiel
The right strategy
Every year is a new opportunity to be better, but it can also be overwhelming to think about the right strategy to achieve our goals....
Alberto Saltiel
The eCommerce relevance in digital life
Digital commerce is an option that has been becoming more popular over the years and has been developing to provide more benefits and...
Alberto Saltiel
First Steps to a Successful Social Media Strategy
Have you ever wondered about what is the right strategy to start or give a boost to your social media platforms? Social media platforms...
Alberto Saltiel
Important marketing keys for the coming year
Nowadays, market and consumer behavior change fast because of experiences or because different events happen throughout the year....